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NBA 2K HQ Launches Today: Build, Chat, and Manage Your Crew Before Early Access

The official NBA 2K27 companion app launches August 21, 2026 at 8:00 AM PT on iOS and Android — MyPLAYER Builder, Crew management, and rewards tracking before The City opens.

2 min readBy 2K Crews HQ

NBA 2K HQ, the official companion app for NBA 2K27, is scheduled to launch today — August 21, 2026 at 8:00 AM PT on the Apple App Store and Google Play Store for iOS and Android.12 Per 2K, the app arrives five days before Early Access and gives squads a way to organize before anyone steps into The City.

Requirements

  • iOS 18+ or Android 11.0+ (minimum API 30)2
  • Persistent internet connection required1

MyPLAYER Builder

The full MyPLAYER Builder runs in-app. Players can create up to 15 builds; builds do not auto-push to console — import happens when you sign in on your home platform.12 Share builds via QR codes or links.1

Improved Face Scan features offer faster scanning and high-fidelity textures.12

Crew Features

NBA 2K HQ connects players to their Crew between console sessions:12

  • Real-time messaging
  • Full Crew management — invites and roster controls
  • Friend list management
  • Daily Leaderboard and Crew Rewards tracking
  • Mobile-exclusive daily login rewards that carry back to console

The City Reveal also notes continuous Crew Rewards tracking from the app.3

MyNBA 2K Sunset

The legacy MyNBA 2K companion app sunsets Friday, August 21, 2026 when NBA 2K HQ launches. MyNBA 2K was delisted from stores Tuesday, August 18, 2026.1

What Comes Next

Milestone When
NBA 2K HQ launch August 21, 2026, 8:00 AM PT
Early Access (Deluxe / Ultra) August 26, 2026, 9:00 AM PT
Worldwide launch September 4, 2026

Platforms: PS5, Xbox Series X|S, PC (Steam), Nintendo Switch 2. Early Access is up to nine days ahead of global launch.13

Erick Boenisch, VP of NBA Development at Visual Concepts, said:

“NBA 2K HQ gives the essentials our players need to stay connected no matter where their day takes them. Whether our players want to craft their next build so they can step onto the hardwood fully prepped, or check in with their Crew between sessions, they’ll never have to hit pause on their progress.”1


Sources

Footnotes

  1. 2K Newsroom — NBA 2K HQ App announcement 2 3 4 5 6 7 8 9

  2. NBA 2K HQ official site 2 3 4 5

  3. 2K Newsroom — The City Reveal 2